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Nike Inc -

$NKEConsumer Cyclical Save NKE

XNYS · Footwear & Accessories

Last stored close · Sep 18, 2026

Close · Sep 18, 2026

$35.51-2.34%

The live price is free with an account

Model Target

not published for this name

Implied upside

vs the model target

Valuation methods

no method met the standard

42/100

Weak

QUALITY45VALUE71TECH4RISK65SENT31
Quality & growth45
Valuation71
Technical4
Risk65
Sentiment Signal31

weighted blend of the five model families · nightly cross-sectional scoring · the Sentiment Signal breathes intraday

Nike Inc - scores 42 out of 100 overall, which we rate weak. Valuation is its strongest area and Technical its weakest.

Computed summary · a narrated read appears after the next narration pass

What helps

  • Valuation
  • Risk

What to watch

  • Technical
  • Quality & growth
  • Sentiment Signal

AI narration of the model output · research, not investment advice · Sep 18, 2026, 20:54 UTC

Nike is the largest athletic footwear and apparel brand in the world. Footwear generates about two-thirds of its sales. Key performance footwear categories include basketball, running, and football (soccer). Its brands include Nike, Jordan (premium athletic footwear and clothing), NikeSkims (women's athleisure), and Converse (casual footwear). Nike sells products worldwide through company-owned stores, franchised stores (including about 5,500 in China), and third-party retailers. The firm also operates e-commerce platforms in more than 40 countries. Nearly all its production is outsourced to contract manufacturers in more than 30 countries. Nike was founded in 1964 and is based in Beaverton, Oregon.

#241 by market cap in our coverage · ~73,000 employees · Listed 1980-12-02 · www.nike.com

Price history

NKE · 260 stored daily closes · Sep 8, 2025Sep 18, 2026-52.1% over the series
$40.00$50.00$60.00$70.00Sep 8, 2025Jan 9, 2026May 15, 2026Sep 18, 2026

Intraday to five-year windows are free with an account

Members switch between 1D, 1M, 6M, 1Y, 2Y and 5Y and see the live price. Signed out, this is the one-year stored series the technicals below are computed from.

Market intelligence

Peer position

Consumer Cyclical

#72 / 115sector rank by TickerWhale Score

TickerWhale Score 42 vs sector average 45.6 (-3.6)

Revenue growth (sector)Top 88%

Gross margin (sector)Top 40%

Return on equity (sector)Top 46%

P/E (sector)Cheaper than 56%

Compare with peers →

Technical analysis

our read · what classic indicators say

4/100Weak vs universe

Ranks 4th of 100 covered names on our technical composite — the composite itself scores 15/100 · 25% of the TickerWhale Score

Sell

2 buy · 5 sell · 1 neutral of 8 votes

Textbook signals on this stock alone — not part of the TickerWhale Score

TickerWhale rates NKE's technical setup weak — 4th percentile of the covered universe. Classic chart indicators lean sell, pointing the same way.

0 / 9constructive

  • vs 200-day-29.3%
  • vs 50-day-12.2%

Mixed

  • RSI (14)32 · neutral
  • Stochasticbuy
  • CCIsell
  • Williams %Rbuy

Weak

  • ADX (14) trend strength31· trending
  • MACD (12,26,9)sell(histogram -0.138)

8 votes · 9 moving averages count as one · Bollinger %B never votes

Strong Sell
▲ Sell
Neutral
Buy
Strong Buy

Moving averages (9) agree on sell 0 buy vs 9 sell — and carry one vote between them.

Oscillators (7) vote individually: 2 buy · 4 sell · 1 neutral.

Result2 buy vs 5 sell of 8 votes = Sell. Neutral votes never decide the verdict.

Across all 17 tracked indicators: 2 buy · 2 neutral · 13 sell — a different count from the 8 votes above, because the 9 averages are counted individually here · true range basis · data as of Sep 18, 2026

Fundamentals & valuation

2026-09-18 · revised_latest
  • P/E (TTM)16.9
  • P/S (TTM)1.1
  • P/B3.5
  • EV/EBITDA
  • EV/Sales1.1
  • PEG
  • Gross margin42.9%
  • Net margin6.7%
  • ROE21.5%
  • Debt/Equity0.53
  • Revenue growth (YoY)0.2%
  • EPS growth (YoY)-3.2%

Green favourable · red stretched — multiples and D/E vs sector peers, margins and growth vs absolute thresholds.

Market capitalisation — $52.6B

Fundamentals history

Reported statement totals across recent periods.

May '26 vs May '25:Revenue +0.2%Net income -3.4%EPS -2.8%FCF -33.2%
MetricMay '26May '25May '24
Revenue$46.4B$46.3B$51.4B
Gross profit$19.9B$19.8B$22.9B
Operating income$3.8B$3.7B$6.3B
Net income$3.1B$3.2B$5.7B
EPS (diluted)$2.10$2.16$3.73
Free cash flow$2.2B$3.3B$6.6B
Cash$7.6B$7.5B$9.9B
Total debt$11.0B$11.0B$12.0B
Equity$14.9B$13.2B$14.4B
Net debt$3.5B$3.5B$2.1B
Debt / equity0.740.830.83
Liabilities / assets0.610.640.62

Fundamentals are stored revised/latest (ADR-009): each period reflects the most recent vendor refresh, NOT point-in-time as-reported values. Do not use this series to claim what was known on a past date.

Model Target

Model Target — Under Review

Our valuation methods do not currently agree closely enough for us to publish a single target for this company. We would rather say so than print a number we cannot stand behind. The TickerWhale Score still reflects quality, growth and momentum.

Peers

CompanyScorePulseP/EP/E fwdP/BEV/SalesPriceChgEstimateUpsideRev. gr.
NKECurrentNike Inc -421516.93.51.1$35.51-2.34%+0.2%
CROXCrocs756010.24.41.8$122.24-0.62%-2.0%
EATBrinker International756017.819.51.5$196.71-1.43%+7.9%
FIVEFive Below696321.05.22.3$234.14-1.12%+25.6%
HRBH&R Block69517.948.81.6$44.25-1.25%+4.9%
ANFAbercrombie & Fitch Co. -676911.24.41.0$135.76-2.05%+4.7%

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